He's Just Not That Into You: Oh My God, Like For Sure.

The first thing that strikes you upon watching the trailer for He's Just Not That Into You is that it employs pretty much EVERY SINGLE B-LIST ACTOR IN HOLLYWOOD. Just look at the movie poster, it has 9 faces on it alone. Let's think for a minute what that means. If the movie is the average 120 minutes running time, that's about 14 minutes of screen time for each of those actors to do their thing. I think it's safe to say that no one is going to be pulling an Anthony Hopkins and weaving Oscar magic out of those 14 minutes, although Mac-guy might pull out some kind of surprise performance who knows.

He's Just Not That Into You is based....ok wait, I can't even write that anymore, it's just a ridiculous amount of letters/words/20something dating speak to have in a movie title, it is hereafter abridged into HJNTIY, continue...on the popular chick-lit novel of the same title. The story follows our previously mentioned 9 protagonists and their awkward, misread signals, do-you-want-to-come-up-for-coffeee dating lives. Is the movie going to progress through a bunch of awkward dates, follow-ups, growing affection and then culminate in a series of platitudes about dating and love in general? You bet! Well it may not culminate in platitudes, i'm sure they will be sprinkled generously throughout the story.

It's not that i'm generally against chick-lit or romcom movies (I actually thought Devil Wears Prada was quite funny), it's more that i'm against movies which clearly know they're going to make a dumptruck full of money and do things like shove nine names into the tagline.

Dear reader, do try and avoid seeing HJNTIY, I think your brain will thank you for it.

HJNTIY is due out February 6th.